Social context in Cancun
Just four decades ago, Cancun was a deserted island that few knew existed. This city was completed in its basic structure in 1974, being conceived as the “Mexican miracle, arising from nothing”. In the period from 1980 to 1990, the city showed a spectacular increase, reaching a population growth rate of 17.58%. From these dates, Cancun experienced a brutal development in its tourist corridor, more hotels were erected and new attractions were established, leading to an unprecedented expansion of its population and its tourist activity, resulting in an extraordinarily rapid transformation of its society.
Today, it is an internationally renowned tourist destination certified as such by the World Tourism Organization, considered the most important tourist center in the country.
The initiative arises
Throughout its years of hotel operations in Quintana Roo, Oasis Hotels & Resorts recognized the problems of this environment and assumed a participatory role to benefit society.
For this reason, on April 30, 1998, Fundación Oasis A.C. was born under the legal form of a Civil Association as part of the social responsibility programs of Oasis. An altruistic organization that would contribute to improving the social environment by channeling resources to local institutions that serve vulnerable sectors of the population, supporting social development programs mainly linked to education.
Foundation Oasis (FOA), in its beginnings, was created as a second-floor institution, that is, an organization that protects, unites, and relates to other organizations for altruistic purposes, different Civil Society Organizations (CSOs) dedicated to addressing certain sensitive needs of our community. In this guideline, FOA does not provide direct assistance to the beneficiary, since its perspective has been to have an impact through other institutions, to help society through them.